Hello! I’m Aayush
Welcome to My Creative Space
I bring together business, design and technology to develop actionable and insight-driven strategies to drive sustainable growth.
My Story
I have been an entrepreneur running my own consulting firm since 2015. I have had the privilege of working with some amazing people on several projects across two different countries.
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Along this journey, I have helped clients improve profitability, achieve growth and transform their business using forward-thinking trends.
Throughout my life, I’ve approached every challenge with enthusiasm, creativity, and a ceaseless desire to achieve success. I am a tinkerer, musician, start-up consultant, design thinker and aspiring service designer.
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This passion and drive have paved the way to countless opportunities, unique experiences and exceptional personal and professional relationships. If you’re interested in learning more about me, keep reading or get in touch.
My Experience
Roles & Responsibilities
April 2022Â - Present
Strategic Advisor, Creative Destruction Lab
Focused on three startups in the food tech, cannabis, and food delivery industries. Assisting them to grow their business by identifying opportunities and using data to develop and inform strategy. Bring new products to market, develop pricing strategies and use customer insights to inform decision-making.
June 2021Â - Sept 2021
Summer Internship, Third Shot Sports
Analyzed the business model and made recommendations to improve business functions based on insights gathered from data. Established and executed marketing plans for several projects. Collaborated with the part-time marketing team to plan and oversee the execution of strategies. Helped the team establish a strategy, and bring two new products to market. And helped build a pitch deck for new investors.
April 2015 - October 2020
Founder, Zanskar Inc.
I led a team of 11 consultants to complete over 35 projects. We applied user-centred design methods to business transformation, product strategy, and technology innovation. Our clients, primarily, were small-medium businesses looking to provide their customers with better experiences.
November 2013Â - July 2015
Sr. Associate, Dell International Services
Working at the intersection of technology and customer experience, I dealt with enterprise clients'Â cloud storage demands, collaborating with Dell's vendors to ensure seamlessly running operations.
For more information about my professional experience, please get in touch.
Academics
Learning and Living
January 2021 - May 2022
Master of Business Administration,
University of British Columbia
Graduated with Distinction
Special UBC Graduate Scholarship
Finalist in Hult Prize and Product Hunt by Rotman School
Courses on Product, Innovation, Strategy and Entrepreneurship.
June 2009 - August 2013
Bachelor of Engineering, Chitkara University
Co-Founder, Chitkara Model United Nations
​Graduated with Honors
April 2019 - July 2019
UI/UX Designer, Designerrs
Completed a UX design course from Designerrs in 2019. The course introduces and takes you through the full stack UX design approach by including a case study.
When you have two coffee shops right next to each other, and each sells exact same coffee at the exact same price, service design is what makes you walk into one and not the other.
Quote from the book 'This is Service Design Thinking'
